Every Tuesday, you will get an actionable piece of advice from Don Connelly, related blog posts on the topic, and what's new on the blog PLUS Don's "10 Great Analogies" in pdf format right away.
People don’t only decide what to buy. They also decide who to buy it from. If someone is to choose you as his or her Advisor, that person must like you and trust you. They can’t do either until they know who you are. And they can’t know who you are until they hear your story. The story you tell about yourself is the most important story you will ever tell.
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